This is my personal style journal-- a place to share what's moving me. Evolved from what was formerly known as Tulip Louise, the Eldridge Edit is a fresh take on the next chapter of life-- my 30's.
Having worked in the fashion industry for years, I have seen how much effort goes into a perfectly executed look. The process can be daunting, but it doesn’t have to be. Style is about taking risks, experimenting, and [most importantly] expressing oneself. Forget the trends, the look-a-likes, and the message that you have to spend a lot of cash [or sacrifice your credit score] to lead a stylish life. I'm all about widening your horizons, finding inspiration, and cultivating personal style.
2007 Earned my stripes in the digital world at fashion powerhouse, NeimanMarcus.com | 2008 Founded Tulip Louise, a styling company focused on creating editorial x personal content, campaign production, as well as fashion writing | 2012 Freelance Art Director at GILT in BK, NY | 2013 Owner, buyer, creative director at Lola | Backstage coverage at NYFW; Oscar de la Renta, Marchesa, Rag & Bone, etc.
Southern Living | InStyle Germany | NYMAG The Cut | ELLE.com | Real Simple | Lucky Magazine | Refinery 29