i'm anna.

This is my personal style journal-- a place to share what's moving me.  Evolved from what was formerly known as Tulip Louise, the Eldridge Edit is a fresh take on the next chapter of life-- my 30's. 

Having worked in the fashion industry for years, I have seen how much effort goes into a perfectly executed look. The process can be daunting, but it doesn’t have to be. Style is about taking risks, experimenting, and [most importantly] expressing oneself. Forget the trends, the look-a-likes, and the message that you have to spend a lot of cash [or sacrifice your credit score] to lead a stylish life. I'm all about widening your horizons, finding inspiration, and cultivating personal style. 


2007 Earned my stripes in the digital world at fashion powerhouse, NeimanMarcus.com  |  2008 Founded Tulip Louise, a styling company focused on creating editorial x personal content, campaign production, as well as fashion writing | 2012 Freelance Art Director at GILT in BK, NY  |  2013 Owner, buyer, creative director at Lola  |  Backstage coverage at NYFW; Oscar de la Renta, Marchesa, Rag & Bone, etc. 


Southern Living  |  InStyle Germany  |  NYMAG The Cut  |  ELLE.com  |  Real Simple  |  Lucky Magazine | Refinery 29

One of the ‘Most Stylish Entrepreneurs’ Living in the South.
— Southern Living Magazine '14

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